IMEX in Frankfurt 2011 - News from the show

IMEX 2011 marked by hosted buyer strength, educational excellence & exhibitor diversity

The ninth IMEX exhibition for the worldwide meetings, incentive travel and events industry opens today with an exceptionally strong international hosted buyer programme in place and, with more than 90 seminars and workshops over three days, its biggest ever line-up of English and German professional education.

Exhibitor diversity

There are 39 brand new or returning stands to IMEX this year and 37 exhibiting companies who have taken bigger stands in order to capitalise on the show΄s outstanding business opportunities.  European organisations account for just over half of all exhibition space with significant increases having been taken by established exhibitors including Croatia, Hungary, Paris, Switzerland and The Netherlands. The Balearics and the Gdansk Convention Bureau are taking their own stands for the first time; whilst both Latvia and Lithuania make welcome returns to the show. The Germany (GCB) stand also features over 200 German exhibitors for the first time.

IMEX Association Day 2011 sets up strong start to business-focused week
Record numbers of association meeting planners from across Europe and the rest of the world met yesterday for the annual IMEX Association Day & Evening, which took place at the Sheraton Hotel & Towers, Frankfurt.  The day΄s education programme had been planned to address the key issues currently facing association meetings and events buyers, both in their professional development and in every day operational responsibilities.  This year, as economic pressures have played out in different parts of the world and changes such as the growth of social media have fundamentally shifted the way in which associations communicate with their members, the day΄s programme had been tailored to find fresh answers to these issues, to share winning ideas and innovations as well as providing motivation for the more than 300 individuals attending from over 30 countries.